In a move that is set to redefine the premium denim market, Yatra Gear has launched its new line of premium denim jeans, Yatra Premium Denim. The tagline for the new line is "Experience the luxury of authentic premium denim with Yatra Jeans".
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Changing society, generation gap and expectations
Bhaskar Dhakal. Not long ago, one of my good friends reviled the generation gap. He lambasted on how his parents never comprehended his situations. Thus, every talk ended up in contentious discussion. And suddenly everything was a conundrum. There he concluded how traditionally backward their perception was and how foolish they were. I listened to him carefully sipping the finest …
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